Achieving high quality business printing at a low cost
Companies can spend thousands to countless pounds sterling on printed materials. The target of the paper is to demonstrate that by analyzing and separating the different purposes of a company’s printed materials, companies can significantly save time and money on their printing materials by exploiting new online and printing technologies.
Offset, Digital and Office Printing
When selecting a printing strategy it is very important to learn what sort of printer to make use of:Offset printing is an older process which prints using metal plates to transfer the image to the paper. Printing with this process means that the person elements in the print material cannot be changed unless a fresh metal plate is generated. 印刷公司 This method is economical when employed for printing large quantities. Digital printing is really a newer printing method which reproduces images onto the page. This print method supports variable printing by which any element in the print material may be changed without influencing the fixed costs. This method is economical when employed for smaller quantities (approximately 10-500 pcs).Office Printing is really a relatively new method of printing. With the advent of colour printers as a selection in just about any office, printing materials in the office is really a convenient advantage. The disadvantage however, is that paper and ink for printing in larger quantities can be quite expensive. In addition to the fee, not all office printers offer the professional quality desired for materials such as for example brochures and data sheets. knowing which printer is suitable for the quantity and quality of the materials needed, will aid companies to create a good choice and save on printing costs.
Cheap Business Printing Strategies
The first faltering step to cheap business printing is deteriorating the big event of one’s printed materials.
Most printed materials serve a triple function: Presenting a great professional impression to relevant parties such as for example, investors, clients and suppliers Increasing brand awareness by leaving relevant parties with a visual reminder of an organization and product/service. Communicating information about a company’s services or products to the relevant parties. Data sheets and company profile brochures are necessary for a company’s image. These print materials also communicate information to clients concerning the company’s products and services. This white paper provides methods for saving money and time on planning, designing, and printing of office and promotional materials, by analyzing and separating their functions.
Datasheet and brochure printing – Strategy to save on printing costs. Data sheets serve as a communication tool to help customers and suppliers understand a company’s product. Many companies print no less than 1000 copies of every data sheet on an offset printer in order to gain a low cost per sheet. With the advent of digital printers, it’s possible to print smaller quantities but as the quantity increases the fee per data sheet is static while printing on an offset printer generates a decreasing cost per data sheet as print volume increase. After the specifications of an item changes, the information sheet is outdated and must be updated. The outdated data sheets are frequently discarded.
A graphic designer should prepare the layout and graphics for the first data sheet template. This cost may vary from approximately £300-£700. After the template is constructed, each additional alteration cost may vary from £70-£200 and then another £70-£150 for many design changes. Since the key purpose of a data sheet would be to convey information and reinforce the company’s image, printing the information sheets and brochures on a company printer will fulfill the big event of communicating information but it doesn’t fulfill the objective of reinforcing the company’s image. This problem may be resolved by printing high quality presentation folders on an offset or digital printer. This will present the clients with a first impression that reinforces the company’s image in an organized and professional fashion.
Presentation strategy – Save with folders. Presentation folders provide an ideal solution for ensuring that data sheets and brochures are presented in an expert and attractive fashion. Folders are an invaluable and versatile presentation tool. Inserting a data sheet and other informative materials, into a properly designed and branded folder will leave an expert impression on those receiving the information.
Although folders tend to be expensive, ordering folders in large quantities will not be a waste. They may continually be used to provide a wide variety of communication materials. Purchasing folders from an online printing company that offers free design templates, or even a do-it-yourself design and image upload application, will reduce the fee to about £0.46 per piece.
With a folder, the information sheet’s only purpose is going to be conveying information and the folder will give you the professional impression had a need to impress clients and colleagues. In cases like this, a data sheet with an easy letterhead or logo is going to be effective. By keeping the design simple, the template could be kept on file and the information sheet may be updated as needed. This will prevent expensive reprints at a printer. On the web it’s simple to find existing brochure and data sheet templates that may be downloaded for Microsoft Word.
This strategy is applicable to printing an organization profile brochure as well. Today many companies print brochures in large quantities at an offset printer. However, many companies are changing their management, business focus, and other company related details due to market changes and such. It would save time and money to print these brochures in the office as well. However, this strategy is only effective for companies printing small quantities at a time.
The normal or offline printing process. This process of printing requires that the business pay two separate subcontractors, a graphic designer and a printing company. Additionally the employee will also need to spend work time with the graphic artist.
Working with a graphic designer requires: Explaining the concept and graphic requirements, Discussing layout, design and colours, Revising and adjusting drafts.
Once the design is ready it’s time to make contact with the printer. The internet printing process. Working with an online printing company for small or large quantities can save a significant amount of time and money. This process provides companies with professional printed materials that fulfill all three functions as outlined above – presentation, brand awareness and information communication. There’s no requirement for folders as the printing is high quality.
Why are online printers a cheaper solution? Being that they are online, they might be positioned in low rent areas. Most are greater than traditional printers and can reduce their costs because of economies of scale. Free design templates make it possible to work without a graphic designer. They eliminate enough time that the employee spends working together with a graphic designer. Decrease the time-to-market, while there is no wait time with respect to design approval and revisions.
It is very important to choose your online printer carefully some offer benefits such as for example: Free image uploads. This allows employees to easily upload existing company logos. Free design templates. Free “design upload” option. This way an organization by having an in-house graphic designer or even a previous design may upload for printing. Graphic designers that are always available for adjustments, or for creating custom designs. Free online storage of designs for convenient reprinting.
Comparison chart – Printing prices
This price comparison chart compares the printing and production costs for the conventional printing approach to the fee saving printing strategies described above. The chart compares: Typical/offline printing strategy.
Eight data sheets and one company profile brochure, Set is printed four times on the length of two years, 250 units of every item are printed each time for a total of 1000 units each, Here is the priciest method for printing business materials.
Online printing strategy- Eight data sheets and one company profile brochure, Set is printed four times on the length of two years, 250 units of every item are printed each time for a total of 1000 units each.
This strategy offers the cheapest printing solution for most companies. Office printing strategy – Small quantities each time, Eight data sheets, one company profile sheet and one folder, 1000 folders are printed only one time, Eight data sheets and company profile sheet are printed 25 times – 10 units each time for a total of 250 units each. Although less brochures and data sheets are printed (250 rather than 1000), this process still costs more compared to the online printing strategy. However, the advantage of this strategy is that the information sheets tend to be more up-to-date since they’re printed more often in smaller quantities. Office printing strategy – Large quantities each time, Eight data sheets, one company profile sheet and one folder, Set is printed four times on the length of two years, 250 units of every item are printed each time for a total of 1000 units each, This strategy proves to be more costly than even the typical/offline method.
Printing small quantities in the office provides a method allowing materials to be more up-to-date since they’re printed in smaller quantities and more frequently. When comparing to the typical/offline strategy this process provides a saving of 47%, though the printing quality is low and in the end, printing 250 sets in the office costs significantly more than printing 1000 sets at an online printer.
Online printing solutions offer businesses a powerful and efficient strategy for producing small or large quantities of printing materials. Compared to the typical/offline printing costs (as per the example in this white paper) the internet printer offers businesses a total saving of 68%. Thus the internet printer offers the cheapest business printing solution.